Restaurant Success by the Numbers, Second Edition: A Money-Guy's Guide to Opening the Next New Hot Spot

Authors: Fields, Roger
Publisher: Potter/Ten Speed/Harmony/Rodale, Clarkson Potter/Ten Speed
BISAC/Subject: BUS025000, BUS048000, BUS070120
ISBN: 9781607745594, Related ISBNs: 1607745585, 1607745593, 9781607745587, 9781607745594
Classification: Non-Fiction
Number of pages: 320,
Audience: General/trade
Synopsis: This one-stop guide to opening a restaurant from an accountant-turned-restaurateur shows aspiring proprietors how to succeed in the crucial first year and beyond.

The majority of restaurants fail, and those that succeed happened upon that mysterious X factor, right? Wrong! Roger Fields--money-guy, restaurant owner, and restaurant consultant--shows how eateries can get past that challenging first year and keep diners coming back for more. The only restaurant start-up guide written by a certified accountant, this book gives readers an edge when making key decisions about funding, location, hiring, menu-making, number-crunching, and turning a profit--complete with sample sales forecasts and operating budgets. This updated edition also includes strategies for capitalizing on the latest food, drink, and technology trends. Opening a restaurant isn't easy, but this realistic dreamer's guide helps set the table for lasting success.
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