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Send (Revised Edition)

Authors: Schwalbe, Will & Shipley, David
Publisher: Knopf Doubleday Publishing Group
BISAC/Subject: LAN028000, BUS011000, COM020020
ISBN: 9780307270610, Related ISBNs: 0307270602, 0307270610, 9780307270603, 9780307270610
Classification: Non-Fiction
Number of pages: 288,
Audience: General/trade
Synopsis: Send—the classic guide to email for office and home—has become indispensable for readers navigating the impersonal, and at times overwhelming, world of electronic communication.  Filled with real-life email success (and horror) stories and a wealth of useful and entertaining examples, Send dissects all the major minefields and pitfalls of email. It provides clear rules for constructing effective emails, for handheld etiquette, for handling the “emotional email,” and for navigating all of today’s hot-button issues.  It offers essential strategies to help you both better manage the ever-increasing number of emails you receive and improve the ones you send.  Send is now more than ever the essential book about email for businesspeople and professionals everywhere.
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