The Art and Craft of Feature Writing: Based on The Wall Street Journal Guide |
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|---|---|
| Authors: | Blundell, William E. |
| Publisher: | Penguin Publishing Group |
| BISAC/Subject: | LAN028000, LAN008000, LAN022000 |
| ISBN: | 9781101667125, Related ISBNs: 1101667125, 9781101667125, 0452261589, 9780452261587 |
| Classification: | Non-Fiction |
| Number of pages: | 272, |
| Audience: | General/trade |
Synopsis: Storytelling—how to catch and hold a reader’s interest through artful narration of factual material
William E. Blundell, one of the best writers on one of America's best-written papers—The Wall Street Journal—has put his famous Journal Feature-Writing Seminars into this step-by-step guide for turning out great articles. Filled with expert instruction on a complex art, it provides beginners with a systematic approach to feature writing and deftly teaches old pros some new tricks about:
· How and where to get ideas
· What readers like and don’t like
· Adding energy and interest to tired topics
· Getting from first ideas to finish article
· The rules of organization
· How—and whom—to quote and paraphrase
· Wordcraft, leads, and narrative flow
· Self-editing and notes on style
… plus many sample feature articles.
William E. Blundell, one of the best writers on one of America's best-written papers—The Wall Street Journal—has put his famous Journal Feature-Writing Seminars into this step-by-step guide for turning out great articles. Filled with expert instruction on a complex art, it provides beginners with a systematic approach to feature writing and deftly teaches old pros some new tricks about:
· How and where to get ideas
· What readers like and don’t like
· Adding energy and interest to tired topics
· Getting from first ideas to finish article
· The rules of organization
· How—and whom—to quote and paraphrase
· Wordcraft, leads, and narrative flow
· Self-editing and notes on style
… plus many sample feature articles.
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