The Mackay MBA of Selling in the Real World

Authors: Mackay, Harvey
Publisher: Penguin Publishing Group
BISAC/Subject: BUS041000, BUS059000, BUS058000
ISBN: 9781101558850, Related ISBNs: 1101558857, 1591843871, 1591846234, 9781101558850, 9781591843870
Classification: Non-Fiction
Number of pages: 416,
Audience: General/trade
Synopsis: Harvey Mackay is a legend-and now he's back with the sum total of decades of sales know-how, teaching go-getters how to make the sale and hit the numbers, day in and day out.

His advice is rooted in road-tested, real-world experiences and include new tips on the Web, LinkedIn and Facebook. As a lifelong student of the sales game, Mackay has spent decades collecting secrets, wisdom, and anecdotes. He features his Mackay Morals-life lessons such as:

• Big shots are just little shots who kept shooting.
• Helping someone up won't pull you down-and could very easily pull them to your side.
• Be like the turtle: If he didn't stick his neck out, he wouldn't get anywhere at all.

There is no one better to show you how to be a high-energy, determined, creative sales dynamo than Harvey Mackay.
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