The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
||Slywotzky, Adrian J. & Morrison, David J. & Andelman, Bob
||BUS041000, BUS063000, REF015000
9780307422309, Related ISBNs: 0307422305, 0812929004, 0812933044, 9780307422309, 9780812929003
|Number of pages:
Synopsis: The book that answers the most fundamental question in business: Where Will I Make a Profit Tomorrow?
Why do some companies create sustained, superior profits year after year? Why are they always far ahead of their competitors in discovering the ever-changing profit zones of their industry? Why do others languish as their traditional way of doing business turns into a no-profit zone? The Profit Zone provides the answers. It is a brilliant, original, and practical explanation of how and why high profit happens.
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