What the CEO Wants You To Know, Expanded and Updated: How Your Company Really Works

Authors: Charan, Ram
Publisher: Crown
BISAC/Subject: BUS041000, BUS071000, BUS059000
ISBN: 9780553417791, Related ISBNs: 0525500197, 0525500200, 0553417789, 0553417797, 9780525500193
Classification: Non-Fiction
Number of pages: 176,
Audience: General/trade
Synopsis: The classic on the universal laws of business success, completely revised and updated for today's leaders

Completely rewritten for today’s business world, What the CEO Wants You to Know, expanded and updated, written by bestselling author Ram Charan, describes the fundamentals behind every business, from street vendors in Mumbai, to Fortune 500 companies. Drawing on stories from Uber, Amazon, Apple, Toyota, Netflix, Lyft, The Limited, Walmart, GE and Starbucks, Charan, in the most accessible language imaginable, explains the ins and outs of how companies work, from gross revenue and operating costs, to inventory and cash flow, from turnover, profits and margins, to return on capital and accounts payable and receivable, from product quality to sales.  A classic in the business literature, with hundreds of thousands of copies in print, this short and engaging book is like a miniature MBA course between covers.

For everyone who wants to master and understand the levers that drive a successful business, What the CEO Wants You to Know is the perfect answer.
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